Impact of the World Cup

As the nation and region prepare to host the World Cup, the UMKC community plays a large role in planning and logistics.

BY HUNTER MIESNER


FIFA 2026 Volunteer center at Union Station. PHOTO / BRANDON PARIGO

In 2026, Kansas City will welcome the world. As one of 16 host cities for the FIFA World Cup, the metro will host six matches and draw more than 650,000 visitors. For Kansas City, it is an opportunity to demonstrate the resilience, innovation and community values that define our city.

FIFA projects the World Cup will add billions of dollars to the U.S. economy and support hundreds of thousands of jobs across multiple industries. Each host city will feel the ripple effect differently, but Kansas City’s story will be one of economic, cultural and civic transformation.

Locally, the tournament is expected to significantly boost economic activity, challenging the region to expand its workforce, strengthen supply chains and prepare small businesses for global exposure. UMKC alumni and students are already at the forefront of this effort, from entrepreneurs launching fan engagement ventures to supply chain experts navigating the complexities of international logistics.

Security is another pillar of preparation. With hundreds of thousands of visitors expected, the Kansas City Police Department is leading a coalition of more than 50 agencies to ensure safety across venues, hotels and public spaces. From cybercrime to crowd management, the planning has been years in the making. Alumni in the KCPD are drawing on global experience to keep both residents and visitors safe, proving that security, like soccer, is a team sport.

Moving fans efficiently across the metro is equally critical. KC2026, the nonprofit organization overseeing strategy and delivering host-city duties for Kansas City, has developed an independent transit system with charter buses, regional connectivity hubs and airport-to-downtown service. Accessibility features, multilingual guidance and digital wayfinding will help international visitors navigate with ease. Alumni leaders at Kansas City Area Transportation Authority are ensuring that the system not only meets the demands of the tournament but also demonstrates what coordinated public transit could look like in Kansas City’s future.

Beyond logistics, the World Cup is a branding moment. Six billion viewers worldwide will tune in, offering Kansas City a platform larger than any Super Bowl or championship parade. Local businesses, entrepreneurs and institutions like UMKC are preparing to tell the city’s story with authenticity. From experiential marketing to cultural activations, the goal is not just to welcome the world but to show Kansas City to the world.

FIFA 2026 Volunteer center at Union Station. PHOTO / BRANDON PARIGO

What is the World Cup?

The FIFA World Cup, held every four years, is the largest sporting event in the world, drawing billions of soccer fans globally. From June 11 to July 19, 2026, 104 matches will be co-hosted by Canada, Mexico and the United States, marking the first time three nations share hosting duties. Kansas City is one of 16 host cities, bringing the global spectacle directly to the Midwest. As of Feb. 11, 2026, Kansas City will host Team Base Camps for Argentina, England and the Netherlands.

Kansas City will also host the FIFA Fan Festival on the National WWI Museum and Memorial lawn, transforming the space into the world’s greatest football party. With massive screens for live match watch parties, live performances, global food and drink and the iconic KC Heart Gateway welcoming fans, the festival will unite fans under Kansas City’s skyline.

Hosted matches on GEHA Field at Arrowhead Stadium:

  • List of all groups
  • Group stage: Tuesday, June 16 • Group J: Argentina v Algeria
  • Group stage: Saturday, June 20 • Group E: Ecuador v Curaçao
  • Group stage: Thursday, June 25 • Group F: Tunisia v Netherlands
  • Group stage: Saturday, June 27 • Group J: Algeria v Austria
  • Round of 32: Friday, July 3 • Group K winner vs. third place winner from either Group D, E, I, J and L
  • Quarter-final: Saturday, July 11 • Winner of Match 95 vs. winner of Match 96

The 2026 FIFA World Cup will be the first time the tournament expands to 48 teams with 12 groups of four teams. The top two teams from each group, along with the eight best third-place finishers, will advance to the round of 32. Once the knockout rounds begin, it will be a single-elimination tournament leading to the final match.

Estimated attendance

Fans in the Kansas City metro

International fans across the United States

Projected economic impact

Gross output

GDP

Jobs generated